Website case study / Manufacturing & Chemicals
An Industrial Catalogue Website for Reucher Africa Kenya Limited
Reucher Africa Kenya Limited
Industrial Chemical Supplier
1The Challenge
Reucher Africa Kenya Limited supplies a broad range of industrial chemicals, essential oils, flavours, and reverse-osmosis water systems to demanding sectors like manufacturing, cosmetics, food processing, mining, and pharmaceuticals. The company needed a professional website that could organise its extensive product range and signal credibility to serious B2B buyers. It also needed an easy way for industrial clients to browse products and make contact.
2Our Solution
Mocky Digital built a structured catalogue website that organises Reucher Africa's products by category, with dedicated pages for water treatment and essential oils, plus a downloadable product list and a blog for industry content. The site showcases the company's established client base and provides clear contact options and order-tracking, presenting the supplier as a reliable industrial partner.
A closer look
Inside the website
Designed around the buyer’s journey
A product-led website for an industrial supplier
Reucher Africa Kenya’s homepage introduces its industrial supply offering and gives visitors a route to its product list. Contact information and location details appear prominently in the header. This connects product research with practical supplier information for visitors assessing a business in Nairobi.
Separating catalogue browsing from the company story
The live site has a dedicated product catalogue and an About page. The catalogue supports browsing through product listings, while the company page provides organisational context. Keeping those tasks separate gives returning buyers and new visitors different routes through the same website.
Supporting product enquiries with accessible contact routes
Email, telephone and location information remain visible alongside the site navigation, with an order-tracking link for existing customers. The downloadable product list offers another way to review the range.
3The Results
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Technologies Used
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